Launch of new book ‘The River Brosna – An Environmental History’ by John Feehan, Friday 22 March 8 p.m.

There is an open invitation to all those interested in the River Brosna to come to the book launch on Friday 22 March at 7.30pm in The Star (GAA hall) River Street,  Clara hosted by Clara Heritage Society. 

John Feehan has dedicated much of his life to studying and communicating the evolution of the landscape and how we have lived in and changed it – his previous Offaly publications have included books on the Slieve Blooms, Croghan Hill, the Landscape of Clonmacnoise, An Atlas of Birr and more recently Killaun Bog and the Camcor River.  This new publication focuses on the River Brosna and its catchment.

The River Brosna is one of Ireland’s hidden rivers, glimpsed over bridges and for short stretches as it travels through Mullingar, Ballinagore, Kilbeggan, Clara, Ballycumber and Ferbane on its journey from Lough Owel to ShannonHarbour.  Until now very little has been written about it yet few rivers have a more fascinating and varied story to tell.  In this beautifully illustrated book John Feehan brings his long experience as an environmental scientist and historian to bear on all aspects of the natural, cultural and industrial heritage of the river and its catchment.  Successive chapters review geological origins, the biodiversity of the river and its tributaries as well as the great area of bogland it drains.  The history of the mills along the course of the river, and of the two great arterial schemes that so altered the river are reviewed and particular attention is devoted to the extraordinary stories of Mesolithic Lough Boora and the Bronze Age Dowris hoard.

3 From bonded warehouse and grain store to Old Warehouse bar/ restaurant and Aldi Retail Store: the changing uses of canal side buildings at Bury Quay, Tullamore, Ireland. No 3 in the new Grand Canal Offaly series from Offaly History.

The recent demolition of all the former Irish Mist liqueur warehouses in Tullamore and the upcoming demolition of the great oats store of D.E. Williams have prompted this lookback at the site that may have been intended for the first canal harbour or docking point in Tullamore close to Pound Street, later called William Street and now Columcille Street and Bury Quay – where the Old Warehouse (‘Shane Lowry’s’) is now located. The newly cleared site is intended for a 1,644 sq. metre Aldi retail store and associated parking. The bonded warehouse or now Old Warehouse and the oats store south of it were built close to the canal as part of a strategic acquisition by the distiller, maltster and merchant Daniel E. Williams and at a time when the Grand Canal provided a commercial transport artery for smooth access to Dublin and Limerick. This article is no. 3 in the series on the impact of the Grand Canal on Offal

If you would like to contribute contact us info@offalyhistory.com

John Flanagan recalls his time with Irish Mist, Tullamore, Ireland, 1963–1985. An extract from the new book on Ireland’s legendary liqueur and the people who made it, published by Offaly History on 1 December 2023

In 1961  I joined B. Daly & Co Ltd and two years later SI was transferred to Irish Mist (another wholly owned Williams company) to supervise the production line in the Bond Store. I joined up with Joe Scally, and I was still with him until I finished in 1985 over 22 years later. Joe and I were always involved in Production.  We overcame many difficulties in the area over the years due to expansion and increased demand for output, with changes in packaging and design etc. I started on the middle floor of the Bond Store. We shared the building with Tullamore Dew. We had a staff of about 12 at the time, with no machinery as the output was small. Within a short time later, in 1966 due to increased demand, we had to move to the top floor. We became much more mechanised and we saw a dramatic increase in output, and also a big increase in staff numbers. We also saw the introduction of the Figurine, Blue decanter, the pocket Flask, the Waterford Glass decanter, and many more display packs, introduced onto the market. In 1966 a new office block was built, along with a new laboratory and a compounding unit.

The story of Irish Mist is as intriguing as the legendary liqueur, a tale interwoven with the social, cultural and economic life of Tullamore in the Sixties, Seventies and Eighties. By Seamus Dooley. New book on Irish Mist to be launched on 1 December.

Commerce, community, and creativity are all part of the weave.

Golden, sophisticated, with a dash of mystery Irish Mist occupies a special place in the history of Irish distilling.

Ireland’s legendary liqueur might well be described as the accidental offspring of Tullamore Dew.

First produced in 1947 in response to the urgent need to make economic use of excess stock of whiskey it proved to be an inspired idea by Desmond Williams, grandson of the founder of the Tullamore Dew whiskey company.

Rolling out the barrell – the last whiskey is the famous Sally Grove warehouse in Water Lane – now called Main Street with Irish Mist staff and the officers of the Excise in 1983.

The history of Irish Mist involves a secret receipt from a mysterious Austrian distiller, celebrated through the famed ceramic figure made by Coronetti, Cunardo, Italy.

Now a collector’s item the splendid figurine is a replica of an Irish officer in the Austrian army from the 1750s.

Exploring Castle Street, Birr – merchants and trading community in the nineteenth century. Part of the Living in Towns series. Michael Byrne

Castle Street, Birr comprises a mix of about thirty commercial and residential properties close to the Camcor river to the south, Main Street and the old parish church to the north, and to the west Birr Castle. On the east at the Market Place or Market Square the street opens into Main Street, Bridge Street and from the 1880s into the new Brendan Street. The market house stood from the 1670s where the memorial to the Manchester Martyrs was placed in 1894. Surprisingly, when the market house was taken down in the late 1700s it was not replaced with a new building in a less disruptive location.^[1] The new courthouse and jail of c. 1809 took care of the legal functions, while two plots were reserved in Castle Street for the markets.

Closing the old Tullamore distillery in 1983. By John Flanagan

Work continues on the Irish Mist Liqueur book to be published by Offaly History with the support of Creative Ireland in October. The book will have 240 photographs and a good quality text by a number of contributors. This product was the first such liqueur in Ireland and employed up to sixty people before its sale to C&C and move to Clonmel in 1985. In this extract from the new book John Flanagan (the production manager up to 1985) looks at the closing of the famous Sally Grove warehouse, no. 13, forty years ago this month. It was located close to where the Central Hotel was built on the new Main Street after 2000. Sally Grove warehouse had great maturing qualities for whiskey and so was the last to go of the old system of maturing in oak casks. Tullamore distillery ceased production in 1954, but with 400,000 gallons in stock it remained open to dispose of that resource. The development of Irish Mist was part of the solution to overstock and helped use up some of the over supply available. That was only the beginning for a product that was uniquely associated with Tullamore and the Williams family.

John Flanagan writes:

The B. Daly & Co Ltd distillery was founded in Tullamore in 1829 and held the licence to distill and warehouse whiskey. Later, Pot Still, Malt and Grain whiskeys were all produced in the distillery. After 1900 the bottling of all the whiskey was done at the Bond Store at Bury Quay, under the Tullamore Dew brand name. ‘Give every man his dew’ was the famous slogan thought up by Daniel E. Williams, the owner of the distillery in succession to Michael Molloy and Bernard Daly. Other brands were bottled too, including a special brand called ‘Private Stock’ for the directors only.

‘Sweet Tullamore’ and Williams’ Red Cup tea, as described ninety years ago by A.K. in the Irish Press. A contribution to the Decade of Centenaries

A contribution to Tullamore 400 and the Living in Towns initiative of the Heritage Council. Sit down and have a cup of tea with this blog!

A visit by an Irish Press journalist to Tullamore in 1933 provided a nice puff for the Williams tea business and its brand Red Cup Tea. At the time Williams provided regular advertising in the Irish Press for its tea and Edmund Williams (d. 1948) was a founder director of Irish Press. D.E. Williams’ interest in tea can be traced back to 1895. In the Chronicle and the rest of the local press for February 1895 advertisements appeared in connection with the opening of a wholesale tea business by Daniel E. Williams. In a comment the Chronicle stated that most of the blending was done in London where D.E.W. had larger stores than hitherto. The draft 1917 accounts for DEW Ltd show sales at £8,324. This had risen to £13,807 by 1923. The business was much expanded in the 1930s led by the blender, a Mr O’Shea.

From the Irish Press, 5 May 1933. The picture is from an old postcard rather than sending a photographer.

Irish Mist Liqueur: a unique Tullamore product, and now a chance to talk, recall and publish recollections. We need your help. By Michael Byrne

For about forty years Tullamore was home to the production, bottling and marketing of a world-class product, Irish Mist liqueur. The background to the project to establish a whiskey-based liqueur came from English contacts of the Williams distillery company, B. Daly, and arose out of the scarcity of whiskey in England as the war came to an end in 1945. By late 1947 production of the liqueur compound – a mixture of honey, sugar and whiskey – commenced in Tullamore. Sales were good initially, but with the return of competitors to the market, such as Drambuie, and difficulties with the English shareholders progress slowed.

The good news is that with the support of Creative Ireland and Offaly County Council we are on an excursion to find out what made Irish Mist a product distributed worldwide and using the best designs for packaging. It was all started in Tullamore in 1947 so you can help fill in the gaps. We want to hear from people with memories. We want to record it in book form while there are people who can give first-hand accounts. You have a story to tell and you may have pictures. Please contact John Flanagan, Ardan Heights, Brian Jaffray or Michael Byrne. Why not email us info@offalyhistory.com or call to Offaly History Centre, Bury Quay, Tullamore. The work on the project has now started so get in early with your contribution of a memory or a picture.

Desmond Williams, a grandson of the founder of the firm was with the product from the start. He concentrated his sales skills on the wealthy Irish in America and by 1953 had established a small market there. It was his famous father-in-law, Oliver St. John Gogarty, who introduced Irish Mist to the U.S. when he personally conveyed four miniatures to a trade agent there in late September 1949, by way of samples of the new product.[1] Later, it was Irish connections such as that with Jim Costello (formerly of Ferbane, Offaly) and owner of a unique bar and restaurant in New York with an avant-garde clientele who gave an order for two cases and was willing to take another eight of a small shipment in 1950.[2

Remembering Patrick Street, Tullamore in the 1950s and 1960s. By Patrick Hennessy

A contribution to our Heritage Town series

Despite being out of the town for more years than I care to count I still get a kick out of telling people “I’m from Tullamore”. This often leads to “are you from the Town”? To which I readily reply in the affirmative, mentioning that I grew up on Patrick St. This invariably brings back memories of those happy days long ago. As a youngster in the 50s and early 60s I felt – and still do! – that Patrick St was the centre of the universe, a fantastic microcosm of daily life at the crossroads of the known world (well, High Street and William Street). To my young eyes it was Times Square, Piccadilly and the Istanbul souk all rolled into one. I remember the great variety of shops, with all kinds of enticing and exotic goodies, and behind the counters a wonderful collection of “grown-ups”, friendly but also each a source of curiosity to this young shopper. There was Talbots, definitely first among equals, where all your sweet fantasies could be fulfilled: ice creams (“wafers”) went from 2 pennies to 6 pennies (though I also remember a one penny half portion), while every cavity inducing confection was available from big glass jars. Particularly good value was the two-penny chocolate covered Trigger toffee bar. Turning right out of our house, you came to Cathy Dunne’s sweet shop, cousins of my dad, and always with an encouraging word for the “little fella”.

Building Improvements in Birr town since the 1850s. By Michael Byrne

Despite the low level of industrial activity in Birr in the latter half of the nineteenth century building contractors did well with a surprising amount of progress made in this area. This was in contrast to Tullamore where few new structures were erected until after the 1900s. The extent of the building activity tends to confirm the view that Birr owed its lack of industrial activity to want of entrepreneurs rather than want of capital. Among the public buildings and monuments to be erected or improved upon was St. Brendan’s Catholic Church which was completed in 1824-5. It was now remodelled and enlarged. Improvements were carried out at St. Brendan’s Church of Ireland church in 1879 under the supervision of Mr (later Sir Thomas) Drew, architect. The church was enlarged by extending the eastern gable. The organ was removed as also were the horse-box pews. In 1885 the stone was laid for a new Presbyterian church at John’s Place, beside the house of the parish priest,  Dr. Bugler.  The new church here was part of the redevelopment of the southern side of John’s Place. The old Crotty meeting house in Castle Street was sold for secular use in 1885.